Our Top 4 Tips For Digital Marketing Success
It was so hard to pick just 4 things, but these are the very top 4 things we think every business should be thinking about when it comes...
What is Retargeting & Should I Use Retargeting?
Short answer - yes! Retargeting is the MVP (most valuable player) in your paid-for campaigns! When I initially sit down with clients, I...
What is SOSTAC?
SOSTAC is a marketing planning model which helps businesses plan marketing strategies or campaigns and implement them. It was first...
Google Shopping: What is it, and how can I use it?
Google Shopping is a service that allows users to search for products right in the search engine, and they will be shown ads from...
A beginner's guide to email marketing & how to get started with email marketing
There are at least 3 times more email accounts than Facebook and Twitter combined. How’s that for a reason why you should be doing some...
GDPR! What is GDPR? What do I need to do for GDPR?
Ok, it’s probably not something you want to be delving into, or sorting out, but GDPR is coming, so you need to make sure you and your...
Digital marketing trends in 2018 in Northern Ireland
I wrote a blog last year on the 5 digital trends to be aware of coming into 2017, so this can now be described as tradition, right? A lot...
WhatsApp For Business Is Coming - due to launch in a couple of weeks
It looks as if WhatsApp is on the verge of launching a brand-new app – WhatsApp for Business. A keen-eyed Twitter user spotted a new FAQ...
What is a content marketing strategy? Do I need a content marketing strategy?
The steps for a great content marketing strategy
How to set up a Pay Per Click (PPC) campaign
Pay per click is a brilliant tool for your business, if it is well managed. If you can get you product or service in front of a customer...